Many visitors come in with the same question; “So… What is Italian Ice?” Let us explain.

Italian Ice is an Italian frozen dessert made with quality ingredients, like fresh fruits and fruit juices, other natural ingredients, natural stabilizers and filtered water. Italian Ice, AKA “Water Ice” is a satisfying, refreshing infusion of mouth watering flavors that you and your family will love!

“Oh! So it’s like Shaved Ice!” NO.


  • snow cone
  • shaved ice
  • slushy

Unlike snow cones and shaved ice, (ice with flavor syrup squirted on top), Italian Ice is made by carefully freezing real fruit and other natural ingredients while mixing them. Our Italian Ice is fat-free, dairy-free, cholesterol-free, gluten-free, and contains NO high-fructose corn syrup.The taste is amazing, and is a healthier treat starting at only 15 calories an ounce!

Well Where Can I get Italian Ice?

Magic City Sweet Ice is sold from our Italian Ice push carts at stadiums, parks, festivals, fairs, carnivals, etc. Like us on Facebook, or follow us on Twitter to see where we’ll be next!

In addition to our push carts, we also have a storefront in West Homewood!The store is located right off West Oxmoor Road, on Oak Grove Road, across the street from Patriot Park, — a perfect family-friendly location to enjoy a frozen treat and spend the afternoon in the park. We are already meeting some of the wonderful families in the neighborhood, and we are incredibly excited to be part of the beginning phase in the revitalization of West Homewood.

We sell wholesale, and cater events such as, birthday parties, corporate events, sporting events, fundraisers, and much more! Contact us today about your next event, we would love to bring our party cart to you.

Give us a visit today and share your favorite flavors using #mcsweetice!